What if current changes were opportunities to reinvent our business lines?
Offered on a monthly basis by the Bouygues Construction Foresight and Strategic Marketing Division, Open Up introduces trends and initiatives from around the world. Examples to attract the reader’s attention, sources of inspiration for our projects..


Auchan channels massive investment into urban farms - Newsletter of 12/2018

Growing its own fruit and vegetables and then selling them in its nearby hypermarket? This is the basis Auchan's brand-new project, according to the...  

In Mexico, vertical gardens on motorway pillars - Newsletter of 12/2018

22,000 is the number of premature deaths caused each year by poor air quality in Mexico. A particular pressing issue for Mexico City, which, together...  

Google Maps calculates the carbon impact of cities - Newsletter of 11/2018

Reducing carbon emissions is a good thing. But better still to know where these emissions are coming from... and all the more so in countries with no...  
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